Dr. Richard Cyr of the excellent “My Health Beijing” blog has had a practice, in Beijing, for the past three years. Sometime ago I communicated to him that it would be fascinating to read how his Beijing experience differs from his experience as a physician, in the United States. Over on his blog, he recently put up an entry called
I’ll let you read the blog entry yourself, but let me just point out my favorite paragraph:
#1 Difference: Chinese patient expectations - Last week I had another of many similar encounters: a young Chinese woman came in with typical common cold symptoms of runny nose and cough, and otherwise was fine. She made it very clear, very quickly, that she expected me to give her not just antibiotics, but IV antibiotics. Even after I explained to her that she only had a virus, she was quite flustered and still asked for the IV, telling me “you are very different than a local hospital”. Ahhhhh, yes indeed…
Over prescribing has been a reiterated theme on this blog (most recently here) and we’ve often pointed out that’s it’s not just doctors who are to blame for the over prescription of drugs. Patients all over the world are more than willing to ask doctors to prescribe certain treatments. The rise of direct to patient advertising and web based resources like WedMD, in the United States, has exacerbated this problem beyond antibiotics. Dr. Richard Cyr points out that patient ignorance is hard to battle when doctors are over burdened with patients and only have three minutes to see each patient; indeed, the short amount of time that doctors in China (and other overburdened systems) have to see patients, reinforces the over prescribing of drugs.
It’s called “perverse incentives”: since deregulation in the 1980’s most Chinese hospitals rely on the revenue from prescriptions and procedures to pay their bills. So, Chinese patients are used to IV antibiotics for their colds; now, many newly-wealthy Chinese walk into a super-expensive expat clinic — and they only get over-the-counter meds and not even prescription antibiotics? You see the dilemma here.
I will only add that good news is around the proverbial corner. Wit the new Essential Drug List and accompanying changes in the ways that hospitals in China prescribe drugs, as well as new investments into medical education and hospital systems via China’s health reform, over prescribing should become much less of a problem…though under the table payments are another problem.


seems like it can be a good opportunity for companies as well to set up very efficient pharmaceutical supply pipelines and lower margin pharmacies. if the margin disappears for doctors and hospitals then this model would seem like the one to turn to. Do you know what % of the China pharmacy market is represented by the drugs on the list, and do you know if there's any program in place to help doctors and hospitals find alternate approaches to revenue, so they have incentive to buy into the changes?
Because the Essential Drug List is giving big producers exclusive products for certain drugs, an intriguing opportunity is in play for logistics companies that can figure out the most efficient ways to deliver a good to the rural clinics designated to sell those drugs. If these companies can figure out how to do that, I don’t see why it wouldn’t also be possible to provide similar services to the new breed of private pharmacy chains. I also wonder if the pharmacy chains aren’t thinking along the same lines and looking towards vertical integration.
The problem is that you’d have to do this from scratch since nothing like a nation-wide logistics company for China exists. At best, logistics gurus depend on chains of hard to manage local distributors.
You thinking about capitalizing on this opportunity? Any information to share?
Hi, I am trying to figure out a comparrisson between doctors in China vs. the USA in terms of the lifestyle they lead, their earnings, there disposable income, the homes they love in etc…does anyone have any insights into this kind of comparrisson?
Hi Stuart,
I would direct you to any number of articles on this site – just search “doctors” in the bar to the right. For a great profile of a Chinese doctor search for “Xinjiang, doctor” and youll be directed to an article by FarWest China Blog that gives a profile of a doctor’s home life.
I can do a doctor profile next week comparing the things you asked for.
Just be sure to give me a reminder.
//D
In my limited experience there appears to be an over use of medical treatment in Asia. The virus can quickly result in secondary infections if not monitored and hence the modern Asian’s reliance on medical intervention.